hello there,

I'm Victoria. An environmental journalist passionate about digging into topics that matter and telling stories that inspire.

Pulling back the curtain on the world’s sustainability issues. Wading through the greenwashing. Cheering on the innovators who are blazing trails and making a difference. An environmental advocate focused on living mindfully for the sake of our planet, and showing you how you can do the same. 

Let's get to know each other.

Terram Primum ('Earth First') is a place to be inspired to put nature at the heart of all you do.

Put ting the Earth First

The Earth is something we all have in common.  We are entirely dependent on its resources, and not a single day goes by that we don't have an impact on it. Every decision we make can either help or harm the ground beneath our feet. The planet can only continue to sustain us if we all do our part to protect it. We all have a crucial role to play in preserving it. 

This is a space to be inspired to think about the Earth first.  To empower you to be more mindful of your environmental impact, to tread more lightly with a smaller footprint, and live more consciously for the sake of the planet. 


The greatest threat to our planet is the belief that           
             will save it. 

- ROBERT SWAN

Manifesto


else

someone

hello there,

Welcome to Terram Primum (meaning 'Earth First'), a place to be inspired to put nature at the heart of all you do.

I'm Victoria. An environmental journalist passionate about digging into topics that matter and telling stories that inspire.

I'm committed to pulling back the curtain on the world’s sustainability issues, wading through the greenwashing, and cheering on the innovators who are blazing trails and making a difference. 

Let's get to know each other.

Need to unwind? This new travel trend adds a twist


Every decision we make can either help or harm the ground beneath our feet. Let's think about the

- victoria malloy

Earth First.


Every decision we make can either help or harm the ground beneath our feet. Let's think about the

- victoria malloy

Earth First.

MY WORK

Unpacking complex topics to inspire and educate. 

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